The hounds behind our humans

  • Obi: Leading the pack with Founders/Directors, Greg and Carolyn

  • Bonnie: Does the heavy lifting for Marketing Manager, Samara

  • Kenzy: Always on the spreadsheets with Operations Manager, Scott

  • Kash: Keeps the home fires burning for Sales Manager, Tena

  • Meella: On-tap talent for Sales & Marketing Coordinator, Charlotte

  • Jip & Fig: Lads about the farm for the Rosedale site crew

In our view, a dog’s health, happiness and longevity begins with better food.

We believe that adding raw whole foods to our dogs’ diets helps to replicate their ancestral feeding habits and brings measurable benefits to gut, joint, skin and coat health. Plus, we know it keeps our best mates in top form for adventuring!

Our Story

Dog food doesn’t get more traceable than this.

We know exactly where every bite comes from. After all, it’s hard to go past the food bowl of North Otago for sourcing New Zealand’s most nutrient-dense meats and vegetables.

 From our Ōamaru base we take our pick of the very best cuts of pasture-raised beef, fresh fish, cage-free chicken and fresh vegetables. And it’s all right on our doorstep.

Fresh, freeze-dried

Our philosophy on canine nutrition is (really, really) simple. Nature does it best.

So, we stay out of the way. After sourcing the freshest meat, fish and vege from our local suppliers, we slice, dice or mince it, and then it’s off to our freeze-drier. Job done.

The process of freeze-drying raw meat allows 97% of its raw nutritional profile to be retained, with no additives or preservatives required. The result? All the goodness of raw, and none of the mess.

Why freeze dry?

Hound’s promise:

• Thoughtfully-raised meat

• Human grade quality

• Minimal processing

• Big tail wag energy

Our story

When it comes to New Zealand made pet food, you could say we’ve got the pedigree.

Hound is a spinoff from our family business, Topflite, which has been crafting premium feed for small pets since the 1970s. 

With a base in Ōamaru, Topflite’s pet food development team has always been spoiled when it comes to raw ingredients. Nearly everything used in Topflite feed is grown on our farms or by one of our growing partners. This level of traceability is exceptional, and helps to assure the very best nutritional value for New Zealand’s pets. 

So when a farmgate chat presented an opportunity to apply the same approach to dog food, we grabbed it. Now with Hound, New Zealanders can get a butcher-shop selection of raw meats into their dog’s bowls – and hiking packs, campervans and ski-touring packs.

We hope your dogs enjoy the taste and convenience of freeze-dried meat as much as ours do.

Greg and Carolyn Webster